Monthly Archives: March 2014

Erica Ehm on Entrepreneurship & Audience Engagement

As an entrepreneur you should be prepared to work more that you ever have in your life. If not, then put simply: entrepreneurship is not for you. Instead, Erica Ehm suggests try being an ‘intrapreneur’, why not work for an entrepreneur rather than take on the daily grind yourself. Earlier this week, the CFC Media […]

CFC Unveils SHARD for Google Glass at #AcademySocial

This past week, the Canadian Academy of Film & Television hosted a highly exclusive soiree as part of Canadian Screen Week. Entitled #AcademySocial, it was an interactive event celebrating and recognizing creators of original, sharable, Canadian content for digital media platforms. At this event, the CFC Media Lab unveiled SHARD, the new app created for […]

WHY: The Center of Your Agency Pitch

Why¬†should be the central story around which you craft your pitch. Agencies need to understand why they (or most importantly their clients) will benefit from your product. This means advance preparation from any entrepreneur on the look out for agency buy-in. Know their clients and know how you can enhance their business! This past weekend, […]